To design and conduct a successful experiment requires a well structured procedure, i.e. the scientific approach. In this article we’ll show you how you can gain insights with six easy steps from experiments. Furthermore, we… Read More »How to conduct a successful business experiment

There are two hypothesis that all successful startup have to proof. They need to show on one hand that they have found a profitable business model and secondly that they achieve sustainable high growth. These… Read More »The most central business hypothesis

Experiments are the scientific way to create insights. These insights accelerate your startup or company and allows it deliver more in less time.